Corporate design style
This is the main recognition mark for the TitusPlus Group.
Shown here is the preferred version in grey, red and blue, placed vertical on a white background.
Other versions are permitted.
Logotype positioning
The logotype should be aligned either on the left or the right in the available area. Avoid centred layouts.
To project a strong corporate message for promotional literature or exhibitions the logotype should be the dominant element in the design and aligned on the left as shown.
If the use of the logotype is secondary to the main message, it should be placed either at the top or bottom area, as shown below.
Logotype alignment
When the logotype is used large with other type matter, the type should align horizontally with the bar of the capital T.
When the logotype appears small it must occupy its own vertical column of space.
Working files
Spacing rules for corporate mark on white
The minimum clear space around the logotype for general usage is ¼ X, where X equals the vertical width of the mark.
These rules apply to all versions of the mark.
Respect the clear zone around the logotype to avoid interfering with the identity and integrity of the organisation’s main identifying mark.
Minimum reproduction sizes are given for both print media and screen display.
Spacing rules for corporate mark with tagline
The minimum clear space around the logotype with tag line for general usage is ¼X, where X equals the vertical width of the mark.
The position of the corporate line ‘Fittings for purpose’ aligns along the edge of the left side of the clear zone.
These rules apply to all versions of the mark with tagline.
Respect the clear zone around the logotype to avoid interfering with the identity and integrity of our organisation’s main identifying mark.
Minimum reproduction sizes are given for both print media and screen display.